Give creative a job.
Turn customer language, product proof and buying objections into distinct concepts. Test an idea, learn why it worked, then build the next round.
Customer research · Angles & hooks · Creative testingIndependent DTC growth partner
Creative. Media. Conversion.
Working toward the same number.
Growth that
earns its keep.
More customers. Better economics. We connect your creative, paid media and storefront to help your next stage of growth pay off.
For product brands ready to turn testing into a repeatable process.
STRATSPHERE / CREATIVE STUDIOMade for direct-to-consumer
Better creative + Smarter acquisition + Stronger conversion
01 / The approach
The whole journey.
One commercial goal.
An ad can win the click and still lose the sale. A campaign can report a great ROAS and still leave too little margin. We look at what happens from the first impression to the order.
Make acquisition add up.
Connect Meta campaign decisions to new customer cost, order value and the margin left after acquisition. Set the economics before raising the spend.
Paid social · Account structure · Acquisition economicsCarry the promise through.
Match the landing page to the ad. Bring the right proof forward, make the offer clear, and remove the friction between interest and checkout.
Landing pages · Product-page reviews · Offer clarity02 / Start with the constraint
Your next move
should have a reason.
Our starting point is a focused brand review: what we can observe, what needs validating, and what we would test first.
A look at our thinking
Three views.
One growth problem.
See what we look for across creative, paid media and your storefront.
Show the problem.
Give people a reason to switch.
- What we look for
- Does the opening frame make the buying problem clear? Does the ad give customers a reason to switch from their current routine?
- What we would test
- Open with one specific customer frustration. Show the product in use, then bring in the proof that answers the objection.
- What would tell us more
- Compare the new concept with the current control using purchase outcomes, alongside hold rate and landing-page engagement.
The next test should answer a question.
A healthy reported ROAS
can hide expensive acquisition.
- What we would verify
- How much revenue comes from new customers versus returning buyers, and what each first order leaves after product and delivery costs.
- What we would test
- Set an acquisition-cost target from actual order economics, then evaluate prospecting creative against that target.
- What would tell us more
- New-customer cost, first-order contribution and total store results. Platform reporting is one input into the decision.
Growth has to work outside the ad account.
The ad makes a promise.
The page needs to pick it up.
- What we look for
- Does the first screen carry through the promise made in the ad? Can visitors find the relevant product evidence before deciding to buy?
- What we would test
- Match the first screen to the ad's angle. Bring relevant product evidence, use instructions and buying objections into the path to purchase.
- What would tell us more
- Compare purchase conversion and contribution per visitor, while watching order value and refund patterns.
A good click needs somewhere good to land.
03 / Working together
A clear starting point.
A practical next step.
- 01
Understand the brand
Your product, customers, margins and current acquisition setup. Start with context.
- 02
Pick the constraint
Identify the issue worth investigating first and the evidence needed to validate it.
- 03
Build the next test
Agree the scope, success measures and a focused round of work. Learn before expanding.
A few things worth knowing
Who is Stratsphere for?
DTC product brands with a live store and a product customers already buy. The work is most useful when you have an acquisition or conversion problem to investigate.
Do we need a full agency retainer?
The starting scope follows the problem. A focused creative test or landing-page project may be the right first step; ongoing media and creative work can follow where it makes sense.
What access does a review need?
A store URL is enough for an initial outside-in conversation. Account-level conclusions need the relevant data and read-only access agreed with you.
04 / Your next move
Let's find your
next growth lever.
Tell us what you sell, what's working, and where growth gets stuck.